News

NPR: Will Fans Want To Fill Stadiums When They Reopen?

When professional sports return, it will be in empty stadiums. And it’s uncertain when fans will be allowed back in big numbers. Also, uncertain? Whether fans will flock to Fenway Park or TD Garden or Gillette Stadium when they reopen to the public. Now, amid the coronavirus pandemic, the Kraft Analytics Group (KAGR) is trying[…]

Read More →

SSAC20: NFL and Baltimore Ravens – Open Distribution Ticketing Changes Business

SSAC20: Fanalytics 2.0

SSAC19: Building Smarter Venues: How Gillette Stadium Uses Data to Drive the Bottom Line

SSAC19: Winning Outside the Game in the Business of Sports

SSAC19: Direct-to-Consumer: Disrupting & Engaging Today’s Sports Fans

SSAC19: Data is the New Black: Building Data-Driven Organizations.

SSAC18: How the 76ers Leverage Analytics to Grow and Retain Their Season Ticket Base

SSAC18: Business Analytics 2.0: Redefining the Sports Business

HBSE Announces KAGR Partnership to Drive Business Analytics Strategy

Harris Blitzer Sports & Entertainment (HBSE) and data management and analytics leader Kraft Analytics Group (KAGR) have announced a multi-year partnership to accelerate the collection of customer information across three HBSE properties: the Philadelphia 76ers, the New Jersey Devils and leading venue Prudential Center in Newark, New Jersey. KAGR will help improve HBSE’s data strategy and[…]

Read More →